Team En

Igor Makarov

Partner, Marketing Adviser&Consultant

Brilliant education, impressive career and 20 years of invaluable experience in promoting the world's biggest brands:
AVITO (Chief Commercial and Marketing Officer) Result: the biggest classified in the world, user confidence growth by 25%.
IVI (Deputy CEO: CMO / RF) Result: 4x business growth, highest brand awareness (64%).
Disney (VP Marketing, CEO of Centarl Asia). Result: Brand No. 1 in terms of brand awareness growth in the Russian Federation. 20 million mobile installs applications and 350,000 daily audiences.
Anchor (Singapore, New Zealand, Australia) Result: #1 brand in butter.
Member of the jury of Effie awards, "Silver Mercury", TOP-3 Marketing Director (TOP 1000 Media business)

Artem Tanan

Partner, BD Director

10+ years of project management experience in exploring new markets and launching new products: Managed the global BD team at 1C International. Built a consulting business, several e-comm projects. Managed the Neobank + BNPL spin-off project from scratch
CEO of the global startup team of low-code vendor “Junica”.
Personally broke ice in the regions: APAC (Indonesia, Malaysia), EMEA (Turkey, Germany, Poland, Italy, Spain), North America (USA, Canada), LATAM (Columbia, Chile)
Promotion experience: Ed tech; HR tech; Fintech; banking tech; e-comm; IT projects (RPA, AI, ML); B2B Solutions (ERP, CRM, BPM, ECM, WMS, TMS, MES, BI).
Speaks 4 languages: English, Spanish, Indonesian, Russian

Max Shilov

Partner, Strategic Director

Expert in the field of strategic planning of advertising campaigns. 25 years in advertising. Experience in senior positions in the largest international advertising holdings BBDO, McCann Erickson, Digitas. Projects with leading brands Gillette, IKEA, Pepsico, Wrigley, Nestle, Johnson&Johnson, Mercedes, Citroen, Bayer Microsoft, Huawei.
Member of international forums, member of the organizational board of the MartechExpo award in the field of marketing (Moscow, Dubai).
Speaks 4 languages: English, Spanish, Italian, French.

Kirill Chistov

Partner, Launch & Growth Director

An expert in building marketing and sales with over 30 years of experience. Investment consulting. Deep knowledge of advertising technologies and the secrets of their effective application.

He started his career at Microsoft. Worked in the largest advertising agencies: Dentsu Aegis Network (launch and management of Amnet, iProspect), ADV Group (20 startups received investments and scaled their business in a year).

In recent years, he has been actively developing fintech projects in Southeast Asia (Vietnam, Thailand, Indonesia).

Konstantin Protasov

Partner, Media Director

Expert in building and implementing performance strategies.

12 years of experience in digital advertising and more than ten of them is practical experience in setting up and optimizing advertising campaigns on platforms: Google Ads, DV360, Meta Ads Manager (Facebook, Instagram), TikTok, Snapchat, Apple Search Ads, etc. And so the same integration with analytics systems AppsFlyer, Firebase, Google Analytics 4.

Worked as a consultant for Ernst & Young on digital transformation and implementation of Data Driven Marketing Strategy for car manufacturers, dealers and retailers.

Over the past few years, he has been living in Southeast Asia and promoting Playrix (mobile gaming) and Blackcatcard (fintech) products.

Sergei Golovkin

Partner & Managing Director

in Digital Marketing since 2000. For 10 years he worked at MindShare, MediaWest, Publicis Group.
Startups in Russia (Media Energy, Telecom Media, DCA, Media Gate, Re:Actor Video Performance, Organic Energy)
Successful market launch experience:
Media Gate Agency (Kazakhstan, Uzbekistan, UAE) / Revenue >$18m.
Axioma Technologies (United Kingdom, Singapore, Malaysia) / DV360 contract holder with Google / Revenue >$54m.

Den Leonov

Partner, Lawyer

Lawyer with over 17 years of practice, including international.
At RE:ACTOR, he is responsible for: legal due diligence of companies, support for the registration of legal entities in Asia and Europe, preparation of the necessary documents and legal structure for opening bank accounts.
Having extensive experience in representing in international judicial bodies, supporting and structuring M&A transactions, in developing business schemes with cross-border elements in Asia and Europe, structuring the protection of intellectual property objects, supporting projects in the field of labor law, accompanies and provides legal protection for our clients on all stages of business development.

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